How 9 Trends are Shaping Marketing in 2024
Change is coming! And new trends are shaping the way brands interact with their audience. Here's a look at the key trends that are...
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DIGITAL MARKETING
"Without uniqueness, you're helping your competitors as much as yourself."
BOOST YOUR BUSINESS WITH A FRESH TWIST
Ask yourself: What do your customers really want?
MONEY, TIME, PEACE OF MIND?
Hello and welcome to my site! My name is Daniel Corcega and I enjoy sharing wisdom from industry leaders. My focus? Consumer behavior, Targeting and Segmentation, Brand Value, Marketing PST Frameworks, and beyond. I hope this space can help you in your marketing journey. Enjoy!
HOW TO IMPROVE YOUR DIGITAL MARKETING
Keep it Simple, Do It Right!
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Make sure your website has a clear value proposition and call-to-action
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Test different versions of your website's design, layout, and content
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Make it easy for visitors to take the desired action and use customer data and feedback to continually improve and optimize your website
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Use relevant and high-quality keywords in your website's content, titles, and URLs
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Make sure your website loads quickly and is mobile-friendly
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Monitor and track your website's performance and use analytics to identify areas for improvement and optimization.
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Paid social can help increase brand awareness and reach a larger audience
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Paid social ads can be highly targeted and provide valuable insights about your target audience
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Paid social can drive traffic and conversions and be cost-effective for achieving marketing goals.
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Successful email marketing and automation can increase customer engagement and loyalty
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It can improve the customer experience by providing timely and relevant information
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It can increase sales and revenue and save time and resources.
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Relevant content can help convince potential customers to take desired actions
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It can establish trust and credibility with your audience
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It can differentiate your brand from competitors and drive traffic to your website.
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Documentation and process can improve the efficiency and consistency of your work
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It can reduce the risk of errors and facilitate collaboration and communication within a team
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It can improve the overall quality of your work and provide a valuable record for future reference.
From AIDA to ZMOT
The Importance of Marketing Funnels
By implementing a Comprehensive Marketing Funnel, businesses may increase their customer relevance, create a more complete and accurate view of its marketing's overall effectiveness, and create more value without having to spend more money on "marketing."
What's your Model and Why?
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